AFL online stores get new look for 2015
In advance of the 2015 AFL Premiership season, IMG Sports Technology Group (IMG STG) has worked with a number of AFL clubs on redesigning their online stores.
With the season set to kick off at the MCG on Friday 2nd April, the new online stores have been designed with best practice ecommerce features including faceted navigation menu, streamlined design, 360 degree rotating product images, live chat, one page checkout, social media integration as well as product badges and brands.
Focusing on these features has proven to enhance sales and growth for the respective clubs.
The Bomber Shop, Carlton Shop, Cats Shop, Demons Shop, Fremantle Dockers shop,
HawksNest, Swan Shop and West Coast Eagles team stores have all worked closely with IMG STG’s Ecommerce Department on their custom designs.
As focus shifts to round one, IMG STG encourages fans to head to their respective team stores above and show their team colours for the 2015 season.
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