Baseball Australia unveils premium national, state and club websites
IMG Sports Technology Group (IMG STG) has launched Baseball Australia's (BA) new website network, which consists of one national and seven state websites.
The new website network has been developed in conjunction with IMG STG to position baseball at the forefront of sports IT innovation and attract new participants to the sport.
As well as the development of national, state and club websites, this roll-out includes the development of an online membership portal; event registration system and baseball specific competition management platform consisting of up to date fixtures, results and ladders.
The migration to the IMG STG platform was completed in the space of four months, which ensures BA, their state and territory associations and over 600 clubs were able to operate on IMG STG's integrated cloud based platform in time for the beginning of the 2014 season.
BA's National Marketing and Communications Manager Trish Quayle explained "even in this short time, using the advanced EDM distribution tools has allowed us to communicate with our members more effectively than ever and by using the EventDesq registration module we have been able to capture a new audience.
"Baseball Australia view our relationship with IMG STG as a long term business partnership, and their commitment to finding new ways to innovate and offer insights to our sport have proven this a valuable partnership already. The support from their professional team that understand grassroots sport needs has eased the workload of implementation and will continue to free up the BA team to focus on strategies to further grow and benefit the sport."
The unveiling of this website network marks the completion of IMG STG's initial product rollout for the baseball community. IMG STG looks forward to continual projects with baseball into the future.
For more information please contact Digital Marketing Coordinator Caitlin Stanford, at IMG Sports Technology Group on 03 9426 2625.
The sites can be viewed via http://baseball.com.au/
7th June 2013 - BASEBALL AUSTRALIA SEALS TECHNOLOGY LINK WITH IMG SPORTS TECHNOLOGY GROUP
28th March 2011 - BRETT PICKETT TO TAKE ON AUSTRALIAN BASEBALL FEDERATION CEO ROLE
