News:
Victorian Government announces further backing for sports technology start ups
The Victorian Government, via its startup agency LaunchVic, is continuing to support the fast-growing sports technology sector, confirming funding of $350,000 for the Australian Sports…
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NRL hit by declining broadcast viewing figures
Changing patterns of viewing, the impact of the code's 'summer from hell' and a series of on field incidents are impacting free-to-air and pay TV audiences for the NRL. Viewing…
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Polytan passes 50 year operational landmark
Synthetic sport surfaces specialist Polytan has recently marked 50 years of operations. Founded in Germany in 1969, the company began producing shock-absorbing race tracks, gaining…
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AFL looks to extend Seven Network broadcast deal
The AFL is reported to be considering an extension of its long-running broadcast rights deal with commercial broadcaster the Seven Network. As reported by Melbourne newspaper The Age, AFL…
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Gfinity Esports Australia to close
In a surprise move, Here, There & Everywhere (HT&E) is to close its esports venture, Gfinity Esports Australia, at the end of 2019, claiming the esports market to be…
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Cricket Smart Ball set to revolutionise the game
A cricket ball embedded with a microchip, being developed in Victoria by sports equipment innovator Kookaburra, could be the next innovation set to revolutionise the game of cricket.…
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Poll shows multichannel marketing now ‘essential’ for sport brands
A new survey of sports fans which shows they use a variety digital feeds to access sports news underlines that sports brands should be using multichannel marketing to drive event ticket…
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World Swimming Championships marks 10 years of partnership between FINA and Myrtha Pools
The recent 18th FINA World Championships in Gwangju, Republic of Korea, marked a 10 year partnership between FINA (Fédération Internationale de Natation) and leading swimming…
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