News:
Google Cloud and PMY Group partner with LIV Golf to deliver companion app with generative AI
Google Cloud and the PMY Group have announced a new, multi-year partnership in which Google Cloud will serve as PMY’s technology partner for selected sports, events, and venue…
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World Rugby initiates legal actions after World Cup match official abuse
World Rugby has commenced legal action against individuals responsible for online abuse against match officials and players during last year’s Rugby World Cup in France. Media…
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INTIX real-time marketing enhances event revenue
Event ticketing technology business INTIX has introduced real-time marketing to help boost revenue at events. Previously managed through social media, real-time marketing has been used as…
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Report shows 2023 as a year of social media engagement growth for Australian sport
In what has been a significant year for social media engagement in Australian sport, the total fan count is now up to 158 million, adding 14 million (10%) to the 2022 tally. New findings…
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World Athletics and Sony sign new sponsorship agreement
World Athletics and the Sony Corporation have announced a new three-year agreement that will see the electronics and entertainment giant sponsor World Athletics Series events from 2024 to…
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Infosys and Tennis Australia launch digital platforms to evolve Australian Open experience
Infosys, a global leader in next-generation digital services and consulting, along with Tennis Australia have launched generative artificial intelligence (AI) technologies to evolve the…
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GameDay and World Freestyle Football Association renew partnership
Sports management technology solutions provider GameDay, powered by Stack Sports, has renewed their partnership with the World Freestyle Football Association as they continue to support the…
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Sportradar launches new marketing solution for fan engagement
Leading global sports technology company, Sportradar, has launched Sportradar FanID - a marketing solution offering rightsholders and brands personalised fan engagement in a…
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