Game on for Sports Matters
Following on from last year's successful inaugural event, the Sports Matters conference returns to Singapore on 17th and 18th September – immediately prior to the Singapore Grand Prix.
The two day conference sets out to attract leaders and visionaries in the global sports business to examine who and what is driving the industry, how Asia contributes to the global sports industry and what the future holds while also contributing to the expanding sports sponsorship industry in Asia.
Produced by Branded (owners of Digital and Music Matters and Social Media Matters) and Haymarket Media (publishers of Campaign, FourFourTwo and F1 Racing), Sports Matters aims to build the foundations for a healthy and sustainable Asian sports industry.
Commenting on the 2013 conference, Singapore Tourism Board Chief Executive Lionel Yeo stated "I applaud Branded's success in putting together a compelling program and an exciting line up of speakers.
“Over those two days of Sports Matters, Singapore became the confluence point for thought leaders and leading practitioners from the global sports industry."
Last year's event attracted more than 420 attendees including 60 speakers, 220 companies, 100 broadcasters and 50 brands. Using #SportsMatters, the event had tweets coming from 24 countries around the world reaching over 700,000 individuals.
Speakers confirmed for this year's event include former British Olympic gold medallist Sebastian Coe, Manchester United managing director (Asia-Pacific) Jamie Reigle, and Spanish football club Barcelona's managing director (Asia-Pacific), Xavier Asensi. The delegates from Singapore include Sport Singapore Chief Executive Lim Teck Yin, StarHub Chief Executive Tan Tong Hai and World Sport Group (WSG) Chief Executive Andrew Georgiou.
Discussions will revolve around the globalisation of sport and the power of social media to reach out to a wider fan base.
Branded Chief Executive Jasper Donat explains that the decision to base the Sports Matters event in Singapore was due to "the sports market being very much alive and well here.
“The big sports media companies like Fox and ESPN are here, you've got the sports agencies like WSG and IMG (and) the government too is investing heavily in sports infrastructure such as the new Singapore Sports Hub.
Founded in 2001 and listed as a top 10 Event Marketing Agency by Marketing Magazine, Branded markets and produces events by, with and for the Asian media and entertainment industry.
Owners of the Matters series of events including Sports Matters, Social Media Matters and the award winning Digital & Music Matters, Branded has worked with a number of the world's leading attractions including the Rolling Stones, Jason Mraz, Coco Lee, Black Eyed Peas, House of Dancing Water, Jamie Cullum and Cirque du Soleil. Branded also specialises in the new technology and digital media space working with organisations such as YouTube, CASBAA and Haymarket Media.
For more information visit www.branded.asia
Music Matters is Asia Pacific's award-winning, pioneer music industry conference and festival and is a destination for digital and live entertainment businesses.
For more information on Sports Matters contact Elsa Dieterle of Branded on + 852 2167 8040, E: elsa@branded.asia, www.sportsmatters.asia
20th September 2013 - ASSOCIATION SET TO IMPROVE SPONSORSHIP PRACTICES IN ASIA
23rd August 2013 - BRINGING TOGETHER ALL WHO MATTER IN THE BUSINESS OF SPORT
