Investment set to drive HeadBox Australia’s global growth

April 3, 2025

Meetings and events platform HeadBox has announced that it has secured a $6.2 million investment to accelerate the company’s global growth strategy including expansion of key clients across the APAC region.

The investment was led by Salica Investments, alongside Deepbridge Capital and Egora Ventures.

Speaking about the investment, Ross Goodwin, a partner at Salica, advisied “having known the HeadBox team for several years, it has been impressive to watch their vision come to life.

“Their ability to execute, combined with a strong management team and innovative approach to the events industry, has positioned them for significant global growth. We at Salica Investments are pleased to support this next stage of expansion and look forward to seeing the impact they will make in new markets.”

Following a profitable year in the UK, HeadBox has already made significant strides in the US, with a successful commercial launch in New York that has generated over US$25 million in event enquiries.

HeadBox Chief Executive, Andrew Needham noted “this new investment represents a huge opportunity for HeadBox’s global expansion as we enter the largest meeting and events market in the world.

“We’re going global by being local, continuing with our successful city by city expansion plan adding NYC to London, Sydney, Melbourne and Dublin. The energy and ambition in New York reminds me of HeadBox’s early days in London - we’re back to knocking on doors, having real conversations, and building something extraordinary from the ground up.”

The investment will also allow HeadBox Australia to accelerate the delivery of their software and services more widely through the broader Asia-Pacific region.

HeadBox Australia Chief Executive Ali Lord will join a newly formed global leadership team that will help shape HeadBox’s global strategic direction.

Lorad added “this new investment provides us with two key advantages, the opportunity to grow faster together and greater alignment amongst our global teams.

“We can now expand our reach into Asia, responding to our customers’ long-standing requests, while maintaining a focused, strategic approach.”

Image credit: HeadBox.

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