Sports Technology

Mass volunteer and workforce management platform Rosterfy has announced that ASX-listed technology expansion capital fund Bailador Technology Investments Limited is heading a group of backers that are making a $9.8 million investment in the business.

Sydney based investment firm Bailador, known for identifying and backing fast-growing SaaS (software as a service) businesses, is providing Series A funding for Rosterfy’s mass volunteer and workforce management platform, founded in 2015 in Melbourne.

Envisioned by co founders Bennett Merriman, Shannan Gove and Chris Grant, Rosterfy offers organisations, events and causes a way to effectively manage and engage their volunteer and paid workforce programs.

In 2022, Rosterfy was the platform behind over 10 million hours of volunteering across 26 countries around the world including the world's largest events, charitable and government organizations.

In addition to the investment Rosterfy has announced that Bailador’s co founder and Managing Director David Kirk will be joining as the company’s new Chairman.

The former Chief Executive of Fairfax Media and past captain of the All Blacks, Kirk brings significant experience in leadership and strategy to Rosterfy, having held senior positions including currently as Chairman of KMD Brands, owner of Rip Curl and Kathmandu.

Commenting on the investment, Kirk advised "Rosterfy has developed a market-leading volunteer management solution, which is evident in their strong growth rates and the quality of customers.

“Having worked with multiple NFP organisations myself, I recognise the important role that volunteers play in enabling NFPs to deliver on their mission, as well as the challenge of being able to hire, schedule and retain those volunteers.

In addition to Bailador’s investment, Rosterfy will also welcome prominent tech investor Steve Power who will also join the investment round to support Rosterfy’s go to market strategy particularly their expansion into the USA.

Power has extensive experience in scaling companies globally, having previously held senior executive positions at a number of successful Australian B2B SaaS companies including ReachLocal, BigCommerce and Deputy.

Rosterfy’s volunteer management software platform offers non-profit organisations, charities and sporting federations a way to effectively manage their volunteer programs.

Image: Rosterfy and Bailador executives and team members, with Bailador’s co founder and Managing Director David Kirk (third from left), welcome the new investment.

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