Sports Technology

Ticketek has launched a new Chatbot that allows customers to browse featured events, discover events based on date and price range, complete a transaction without leaving the Facebook Messenger environment, receive event alerts through push notifications and get customer support through filtering our most frequently asked questions and categories.

With more than 13 million Australians using Facebook Messenger each month and Ticketek having a membership and social media audience of more than 10 million, the entertainment and ticketing company partnered with Facebook and Social House Media to bring this new event discovery channel to life.

Advising that the Chatbot is the latest innovation under the Ticketek Ignition™ program, Geoff Jones, Chief Executive of Ticketek parent company TEG, advises “Ticketek Ignition™ opens our internal network and systems to enable multiple ticket purchasing experiences across multiple platforms and partner systems.

“The Chatbot development is enabled by our real-time content APIs, which put Ticketek at the leading edge of customer engagement and multi-channel integration.

“Best of all, the Chatbot has come from a great collaboration with Facebook and Social House Media, on the back of consultation with our venue and event partners.”

Ticketek’s first foray into this rapidly-evolving space was for the 2018 Australian Open where real-time APIs successfully powered the Australian Open Ticket Finder Messenger Bot.

Jones added “with the Ticketek Chatbot it has never been easier to find, save and inquire about the latest events in Australian sports and entertainment.

“This will offer a seamless customer experience and a new way to explore ticketing options.”

The Ticketek Chatbot will act as a marketing and customer support platform, delivering a seamless customer experience and path to purchase through Facebook Messenger.

Powered through Ticketek Ignition™ real-time APIs, the Chatbot is comprised of pre-programmed questions and responses that customers directly select.

The Chatbot creates a streamlined path that links customers to event and transaction pages in order to purchase tickets. However, purchasing through Messenger does not skip the queue for popular events. 

26th October 2017 - AUSTRALIAN OPEN ‘TICKET FINDER’ FACEBOOK BOT OUTSELLS TICKETEK WEBSITE

13th September 2017 - TICKETEK LOOKS TO ENHANCE CUSTOMER EXPERIENCES THROUGH TECHNOLOGY 

2nd September 2017 - BRISBANE POWERHOUSE JOINS TICKETEK NETWORK

14th August 2017 - TEG MAKES MANAGING DIRECTOR APPOINTMENTS FOR ASIAN AND NEW ZEALAND OPERATIONS

9th August 2017 - TEG AND HAVAS SPORTS & ENTERTAINMENT PARTNER TO CONNECT BRANDS WITH CONSUMER PASSION POINTS

11th July 2017 - TEG APPOINTS NEW DATA, DIGITAL AND TECHNOLOGY MANAGING DIRECTOR 

22nd November 2015 - TICKETEK USES NEW DATA MANAGEMENT PLATFORM TO TARGET AUDIENCES

19th January 2015 - TICKETEK INTRODUCES WORLD FIRST DYNAMIC MOBILE TICKET AT AUSTRALIAN OPEN

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