Sports Technology

Digital Catapult, the UK Government agency innovation agency for the digital and software industry, has announced a collaboration with Formula 1 to explore the potential of 5G in the motorsport series.

F1 will work alongside Digital Catapult, as well as a number of other small and medium-sized businesses, to delve into 5G opportunities across a range of areas.

The collaboration will be underpinned by 5PRING, the UK’s first 5G commercial application accelerator, which is an open innovation platform that enables start-ups, enterprises, experts and technology providers to work together on 5G-focused projects for the events sector.

F1 is seeking solutions to enhance event experiences for motorsport followers, making viewing experiences more inclusive and interactive through the use of 5G and innovative technologies.

By working with Digital Catapult on the 5PRING program, F1 will try out the latest emerging technologies through Digital Catapult’s 5G lab and demonstrators.

The parties will also work together to explore new fan engagement opportunities alongside start-ups and growing businesses.

The 5PRING Live Events program, which starts this month, will give businesses access to cutting-edge technology and private 5G networks, as well as a tailored acceleration curriculum, coaching, mentoring and further expertise.

Guidance will be provided by experts from Virgin Media O2, Deloitte, Wayra, West Midlands 5G and Digital Catapult, all of which are consortium members and have representatives on the 5PRING board.

Areas that will be explored through the broader 5PRING initiative include 5G VISTA, focusing on delivering more interactive content to followers; 5G Festival, where the stars of the show and audiences can gather and connect both in person and online; and the 5G Testbed Accelerator, where 5G can be used to enhance products and services.

Digital Catapult drives early adoption of artificial intelligence, immersive and future networks technologies to make UK businesses more competitive and productive, and to grow the country’s economy.

Image credit: Digital Catapult.

Related Articles

10th January 2022 - Fitness technology company Myzone reaches US$102 million valuation after new investment

31st December 2021 - MyVenue POS technology records 240,000 transactions at Adelaide Oval during Ashes Cricket Test

10th December 2021 - PMY Group announces long term technology partnership with E-Bike Grand Prix series

9th December 2021 - Basketball Australia signs refbook as Officials’ Technology Partner

6th December 2021 - Formula 1 makes dramatic Saudi Arabian debut

23rd November 2021 - New facilities for fans on offer for Melbourne’s 2022 Formula 1 Australian Grand Prix

18th November 2021 - Big Screen Video and BetMakers Technology Group agree Exclusive Global partnership

12th November 2021 - ASTN and ESSA announce partnership to drive innovation in sport science and technology

3rd November 2021 - Sport industry and technology events postponed to 2022

16th October 2021 - Formula 1 releases 23-race calendar for 2022 season

1st October 2021 - Ticketmaster technology helps deliver successful AFL finals series

1st October 2021 - Formula 1 adds Qatar race to 2021 schedule with 10-year deal to begin in 2023

17th September 2021 - iEDM appointed to deliver the Formula 1 Australian Grand Prix

13th September 2021 - Technology in sport changes the game

18th August 2021 - Cancellation of Japanese Grand Prix means no Formula 1 races in east Asia in 2021

9th August 2021 - Formula 1 records US$500 million in revenue during last quarter

6th July 2021 - Border uncertainty forces cancellation of Melbourne Formula 1 Grand Prix

6th June 2021 - Coronavirus issues force cancellation of Singapore F1 Grand Prix for second straight year

29th March 2021 - Formula 1 looks to reach a billion fans by 2022

25th March 2021 - Gold Coast secures Australian Sports Tech Conference

25th February 2021 - NBA Sacramento Kings access sport technology advances through partnership with Australian Catholic University

1st February 2021 - Formula E confirms Saudi Arabian start with Asian legs postponed in part schedule for 2021 race series

27th November 2020 - New safety initiative sees warning lights made mandatory at all Formula 1 and MotoGP circuits

19th November 2020 - Australia Sports Tech Conference set to be highpoint of virtual Sports Technology Week

2nd November 2020 - ASTN and sport investment vehicle Varcis to deliver innovation commercialisation programs targeted at Asia

27th August 2020 - Sports technology start ups prepare to attract investors

25th August 2020 - Formula 1 adds Abu Dhabi, Bahrain and Turkey to 2020 race calendar

14th January 2020 - Formula 1 secures first ever gambling sponsor

19th July 2019 - Melbourne secures Formula 1 Grand Prix until at least 2025